If you've
been doing your homework, you know that your Internet
business basically can't exist without a list of ezine
subscribers.
This is very much a case of
'the more, the merrier'. The more people on your list,
the more sales you make, the merrier you'll be.
So how
do you get lots of people to subscribe to your list as
quickly as possible?
And
just as important - once they've signed up, how do you
get them to stay on your list?
Good
questions!
For
the answers, read the following 11 tips and learn how
you can quickly build your own big list of happy, loyal
subscribers.
1. Location,
Location, Location
- Place a signup form in a prominent location on every
page, so every visitor to your site will have the
opportunity to sign up for your newsletter or
autoresponder series. This 'prominent' place is commonly
the upper right hand corner.
-
Add an Exit Pop-Up
- To make sure your visitors don't leave without
seeing your ezine signup form, add an exit pop up
that pops ONLY when they are leaving your domain.
Exit pops on every page are annoying. Not only won't
you get the subscriber, you'll lose the visitor
permanently.
-
Keep Things Simple
- Make it simple to sign up for your ezine.
Subscribers aren't applying for a job, so don't ask
for their age, city of residence or other personal
information. First name and em*il address are
sufficient to allow you to personalize your emails
without intruding on their privacy.
-
What's in it for Me?
- Describe the benefits and frequency of your
periodical. Deliver on your promises. Literally.
-
It's Free!
- People love to get free stuff. Mention that
your newsletter or 7-part ecourse is free and
increase your sign-up rate ten fold!
-
Sweeten the Pot
- Make your offer irresistible. Include an ebook as
a free download. If you haven't written a book or a
report, many top marketers offer ebooks that can be
coded with your affiliate links.
-
Make Your Email Work for You
- Include a subscribe mailto: link or URL in the
signature line of every email you send out.
-
Write Articles for Other Ezines
- Offer your articles as free content to other
webmasters ezines. In the author's resource box,
include a link to your own ezine subscription form.
-
Ezine Advertising
- For as little as $10, you can advertise in other
ezines to thousands of potential subscribers. Be
sure to include your subscription URL or email link
at the bottom of the ad.
-
Keep 'Em Coming Back
- To keep your list growing in size, your
newsletter content has to be entertaining and
informative. That's the only way to keep your
'unsubscribe' link from being over-used.
-
Go Viral
- Ask your readers to pass your newsletter on
to their friends. If they like it enough they will.
(See 'Keep 'Em Coming Back' above.)
There
you have them. Eleven ways to build your subscriber base
quickly, easily and for the most part, without cost.
See
whether you can think up even more ways to build your
list! More IS more in this case. More ideas, more
subscribers, more sales... much more merry!
Author's Resource:
Article by Rosalind Gardner, author of the best-selling
"Super
Affiliate Handbook: How I Made $436,797 in One Year
Selling Other People's Stuff Online".
To learn how you too can succeed in Internet and
affiliate marketing, please visit
www.netprofitstoday.com
© Copyright Rosalind Gardner, All Rights Reserved